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Why is it important to keep your link building pipeline full? | BGDM TV

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Majority of the people that do SEO understand the importance of acquiring links in their campaign, but they don't fully understand how the link building pipeline works. Typically, most SEOs will have a target to get as many links as possible within a certain timeframe. (This could be on a weekly or monthly basis). Off the back of that, the site should start to rank well. But in order to get those links, an SEO specialist must create a system or opportunity that will allow them to have enough link prospects for them to reach their target. I discuss the importance of having a pipeline of link prospects in your SEO campaign.
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